Program Meeting:

9,30 - ACCREDITATION

Ore 10.00 - Institutional Greetings
Simonetta Ruby, Mayor of Roncade
Leonardo Muraro, President of the Province of Treviso
Franco Manzato, Vice President of Veneto Region

INTERVENTIONS

10:30 am - Vittorio Bellussi
President Strada dei Vini del Piave
"The interaction between individuality and territoriality"

10:50 am - Pierpaolo Penco
M.I.B. Trieste
"The brand value of a territory wine"
11.10 am - Christian Ronchin
Publisher and Editor
"The desire for a vacation emotional: the evolved values of Tourism

11.30am - Davide Gaeta
Marketing professor at the University of Verona
"The new frontiers of territorial marketing and new tourism"

Ore 11.50 - Carlo Cambi
Author of ' "Il Gambero Rozzo"
"Reading the territory through the product"
Moderator: Emanuela Bincoletto
Vice President Strada dei Vini del Piave

12.30 - BUFFET AND WINE TASTING OF PIAVE
 
Exhibitions - Events

The way
 
Arch Edoardo Venturini
The discovery of the "Cultural Landscape"